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August 28, 2008

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banner advertising

VERY informative.

I believe traffic is increasing on the net at a fast rate. And yes it is most likely decreasing the average cost of ads due to the sheer volume of page views.

I have noticed a trend where some of the bigger sites are taking control of their ad space so they can make a bigger profit and control the price. These bigger sites are relying less and less on ad serving companies.

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